We build at the intersection of media, motorsports, and culture.
The Company
The Hijinx Co LLC is a multi-vertical platform company. We operate across editorial publishing, competitive motorsports, apparel, creative services, technology, education, hospitality, and food and beverage. Each vertical is designed to stand on its own while connecting to the larger ecosystem.
The Approach
We don't believe in doing one thing. We believe in doing many things well, with intention and craft. Every product, story, and service we produce reflects a commitment to quality and a refusal to settle for average.
The Verticals
- The Outlet — Editorial publishing and journalism
- Motorsports — Competition, data, and community
- Apparel & Lifestyle — Goods and essentials
- Creative Services — Writing, design, and production
- Tech — Products and tools for creators
- Hijinx U — Education and growth
- Hospitality — Service and staffing
- Food & Beverage — Coffee, pizza, and concepts
The Platform
The Hijinx platform has three connected surfaces that work together as one ecosystem:
INDEX46
Our public directory — the searchable home for every racer, team, track, and series on the platform.
RaceCore
Our operational management system for race events — entries, sessions, results, and standings.
The Outlet
Our editorial and media surface — stories, features, and coverage from the motorsports world.
Hijinx
The platform company connecting all of these surfaces into one ecosystem for motorsports.
BUILT ON PURPOSE.